Miss USA

Choicely created a highly interactive app for Miss USA. The app was launched in November 2020 and show was produced by IMG and aired by FIY in the United States.

 

Miss USA app became an immediate phenomena in USA and created a central media for the organisation, while offering the fans an easy way to follow the latest news and vote for their favorite delegates. The app was built with Choicely app builder.

The Miss USA Organization is a global, inclusive organization that celebrates women of all cultures and backgrounds and empowers them to realize their goals through experiences that build self- confidence and create opportunities for success.

 

Miss USA app was created as the central media for Miss USA fan base with real time news, video content, best picks from social media and advanced fan voting and fan engagement.

 

The app was well received by Miss USA fans and became instantly the central media for following the competition.