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App Store & Google Play Screenshot Sizes 2026 – Specs, Feature Graphic & Listing Guide

Learn what kind of information Google Play and Apple App Store require you to fill when publishing your app

Here are the exact image sizes Apple and Google require in 2026.

Short version: the App Store needs at least one 1320x2868 px iPhone screenshot (6.9-inch), Google Play needs at least two phone screenshots plus a 1024x500 px feature graphic - the "banner" at the top of your Play listing. Full specs below, then what the listings themselves must contain.

 

The stores ask to fill in information, promotional images, and your app logo. The content needs to be optimized to make the listing pages look professional and to get them approved.

  • Especially producing the right kind of images can prove to be tricky and time consuming.
  • If you want to, you can produce the content and images by yourself.
  • Choicely can also handle this part for you as a service for a small fee.

Whether you produce the files or us, we will provide you with a shared Google Drive folder where we can collaborate on the files and then submit them for approval, to make sure the process goes smoothly.

Here are the requirements for the listing page content:

Text

App name

  • Your app’s name will appear in App Store & Google Play
  • Max 30 characters

Subtitle

  • Max 30 characters
  • Here you can briefly describe the value of the app

Promotional text

  • Max 170 characters
  • This shows in the beginning of the app description
  • Write a compelling text
  • You can edit it any time without the need to submit a new app version

Description

  • Max 4000 characters
  • Full description of the app, its features and benefits

Visuals

App logo

  • 1024 x 1024, PNG format

Splash screen

  • Opening screen of the app
  • Size 1000 x 1500
  • Keep the essentials in the center because the mobile screens might cut from left & right
  • PNG format

6 app screenshots in different sizes, for different devices (see sizes & examples below)

  • From selected promotional screens

Promotional text under each screen

  • Related to each screen in question

Top banner

  • Will appear on top of each screen

Push notification icon

  • Android only, SVG format, simple image that works in small size, app logo if possible

Other information

Keywords

  • To boost App Store & Google Play search engines

Main categories

Contact email

  • Often a generic email address that doesn't change
  • Visible in App Store

Marketing URL

  • Website URL for marketing purposes
  • Visible in App Store

Support URL

  • Visible in App Store

Privacy & terms URLs

  • Visible in app

Country limitations

  • Is the app global or visible in selected countries


Sizes for App Screenshots


Apple App Store screenshot sizes (2026)

Asset

Size (px)

Notes

iPhone screenshots (required)

1320 × 2868 portrait

6.9-inch class (iPhone 17 Pro Max). 1290 × 2796 also accepted. 1–10 images, JPEG or PNG

iPad screenshots (if your app runs on iPad)

2064 × 2752 portrait

13-inch class. 2048 × 2732 also accepted

App icon

1024 × 1024

No transparency, no rounded corners (Apple rounds it)

App previews (optional video)

Same display classes

15–30 seconds, captured on device

Google Play screenshot & graphic sizes (2026)

Asset

Size (px)

Notes

Phone screenshots (required)

1080 × 1920 recommended

Minimum 2 images. Any side 320–3840 px, aspect ratio up to 2:1. JPEG or 24-bit PNG, no transparency

Feature graphic — the Play Store "banner" (required)

1024 × 500 landscape

Shown at the top of your listing and in promotions. JPEG or 24-bit PNG, no transparency. Keep text minimal — Google may crop or overlay it

App icon

512 × 512

32-bit PNG

Tablet screenshots

7-inch and 10-inch sets

Needed for the "great on tablets" quality badge

Apple now scales your largest screenshots down to smaller devices, so one 6.9-inch set covers every iPhone — you no longer upload a size per model. Google's specs are stable, but tablet screenshots now matter for visibility on large screens, and both stores reject images with transparency.


Other images

    • App Logo:
      • 1024 x 1024
      • PNG format
  • Splash Screen:
    • 1000 x 1500
    • PNG format

Examples of screenshots and other images

Note: for each phone and tablet size you need 6 different screenshots of your app.

Phone 1242 x 2688

Phone 1242 x 2208

(iOS)

Phone 1242 x 2208

(Android)

 

Tablet 2048 x 2732

Splash screen 1000 x 1500

Logo 1024 x 1024

     


Features
1024 x 500

TV Banner
1280 x 720

Screenshot & listing FAQ

What size are App Store screenshots in 2026?

1320 × 2868 pixels (portrait) for the required 6.9-inch iPhone class — 1290 × 2796 is also accepted. iPad apps additionally need 2064 × 2752. You can upload 1–10 images per device class.

What is the Google Play banner size?

The banner at the top of a Play Store listing is called the feature graphic: exactly 1024 × 500 pixels, JPEG or 24-bit PNG, no transparency. It's required for every listing.

How many screenshots do the stores require?

Google Play requires at least 2 phone screenshots (up to 8). The App Store accepts 1–10 per device class — most successful apps use 5–8 that tell a story feature by feature.

Can I use the same screenshots for both stores?

Mostly yes — design once at high resolution and export to each store's dimensions. The feature graphic (1024 × 500) is Play-only, and Apple's portrait sizes differ from Play's recommended 1080 × 1920, so export separately rather than stretching one file.

Do I have to make these images myself?

Not with Choicely: the Publish Assistant generates store-ready screenshots and listing assets from your app automatically, checks them against both stores' rules, and walks the submission into the App Store and Google Play.

Ready?

When all of this is done, and your app is ready, it's time to put your app to the publishing queues!

On average, it takes about a week for Apple and Google to approve your app – unless it's disapproved which happens sometimes.

In those cases, we'll get feedback from the stores, and then it's time to fix the app and submit it again for approval.

Remember, if you have trouble creating the promotional images or anything else, contact Choicely for help so we can get your app out to the world!

Don't want to make these by hand? The Choicely Publish Assistant generates your screenshots and full store listings automatically - and walks the submission into both stores.